Trademarks

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Two black wine bottle silhouettes facing each other with cork hairstyles in artistic confrontation

Clash of the Joe's: Trader Joe's Wages Wine War in Court

December 01, 2024 10:12 pm by LawInc Staff

A complex legal battle is unfolding as Trader Joe’s launches a lawsuit against Joe’s Wines Co., a New York City wine retailer, while simultaneously facing significant trademark-related challenges on other...

Basketball on stack of legal files with dollar bills flying

Foul Play: Why NBA Star Victor Wembanyama Is Suing Over "El Wemby" Merch

October 17, 2024 11:10 pm by LawInc Staff

NBA phenom Victor Wembanyama has filed a federal lawsuit in Texas against an Austin man he accuses of illegally profiting off his name, image and likeness by selling “El Wemby”...

Peanut butter and jelly crustless sandwiches colliding

Peanut Butter & Jelly Brawl: Smucker's Sues Rival Startup Chubby Snacks for False Advertising and Trademark Dilution

September 21, 2024 06:09 pm by LawInc Staff

The J.M. Smucker Company, maker of the popular Uncrustables crustless sandwiches, has filed a lawsuit against upstart competitor Chubby Snacks, alleging trademark dilution, false advertising, defamation and more. From Smucker’s...

Burger with "Cease & Desist" text dripping like ketchup

In-N-Out Grills San Diego Sports Bar Fairplay Over Trademark Infringement

September 20, 2024 02:09 pm by LawInc Staff

Recent news coverage by FOX 5/KUSI San Diego and Sandiegoville has highlighted a legal clash between fast food giant In-N-Out Burger and popular San Diego sports bar Fairplay over the...

Fiery "X" symbol exploding in a futuristic cityscape

World War X: The Multiply vs. X Corp. (Formerly Twitter) Trademark Firestorm

July 22, 2024 04:07 pm by LawInc Staff

A trademark infringement lawsuit filed by Multiply against X Corp. (formerly Twitter) over its rebranding to a substantially similar “X” logo has the potential to be a landmark case in...

Giant coffee bean exploding with lawsuit sign in surreal desert scene

Mermaid vs. Marijuana: Starbucks Wages Trademark War on Starbuds

July 02, 2024 03:07 pm by LawInc Staff

The Starbucks v. Starbuds trademark infringement lawsuit has the legal world buzzing, as the global coffee giant takes on a cannabis startup over alleged copying of its famous branding. Understanding...

Colorful patchwork sock with gavel on wooden lawsuit stand

The Great Sock Heist: Did Louis Vuitton and Pharrell Pocket Someone Else's Idea?

June 29, 2024 06:06 pm by Zach Javdan

High-fashion powerhouse Louis Vuitton finds itself entangled in a trademark infringement lawsuit filed by smaller California-based sock maker Pocket Socks, Inc. The David vs. Goliath legal battle centers on Vuitton’s...

Business owners discussing trademark registration

Registering a Trademark: A Step-by-Step Legal Guide

May 20, 2024 10:05 am by LawInc Staff

Trademark registration can provide extremely valuable legal protection, but getting through the registration process can include complex steps. Need help registering a trademark to protect your brand? Contact us for expert...

Trademark search process infographic

Trademark Search and Clearance: Essential Steps Before Registration

December 30, 2023 03:12 pm by LawInc Staff

Seeking federal registration for your trademark? While seemingly straightforward, navigating the United States Patent and Trademark Office (USPTO) process requires understanding key prerequisites that enable smooth approval. This guide outlines critical...

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From Brand to Bland: The Unseen Battle Against Trademark Genericide

December 14, 2023 12:12 pm by Zach Javdan

Understanding the Phenomenon of Genericide When does a trademark stop being a trademark? The curious phenomenon known as “genericide” showcases the occasionally fleeting nature of trademark protection. Genericide occurs when a...

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